Free Resources

The playbooks we use, free.

Real working documents from inside Stellar — the same scorecards, shot lists, and scripts we run on client engagements. No email required to read any of them.

Checklist10 min

The Brand Presence Scorecard

The exact 8-category rubric we use on every professional audit — score yourself in ten minutes and find where trust is leaking.

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Template8 min

The Contractor's Video Shot List

The on-site shot list our crews run on every shoot: establishing, founder, process, craft details, before/after, reveal. Steal it.

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Guide7 min

5 Trust Signals Premium Clients Look For

High-end homeowners vet differently. The five proof points that decide whether your referral becomes a call — and how video carries each one.

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Tool3 min

The One-Job ROI Calculator

An interactive calculator: your average project value, your margin, and what winning even one more premium job per year actually returns.

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Script6 min

The Testimonial Capture Script

The exact questions we ask on camera — in the order that gets real answers — plus how to film a testimonial that premium buyers believe.

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Template9 min

The 30-Day Content Calendar for Trades

A month of posts mapped to the content pillars that move premium buyers — what to post, which day, and why each piece earns trust.

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Resources are the start. The audit is the shortcut.

Skip the self-diagnosis — we’ll score all 8 categories on your actual presence and send a personal video walkthrough in 48–72 hours. Free, no pitch.

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