Presale
Sell the building before it exists.
Renders, a film, a page per market and the campaign that runs against them, so units are reserved while the site is still being cleared. Built as part of the system, so every reservation lands tagged with the unit it came from.
What we make
Four things carry a presale.
01
Renders that sell, not renders that document
Exteriors, interiors, amenities and the view from the unit, made for the decision a buyer is making, not for the planning board.
02
The film of a building that is not there
Drawings and renders cut into a campaign film, so a buyer flying in from out of state books the visit before the concrete is poured.
03
A page per unit, a page per market
Floor plans, availability and a waitlist, opened before there is anything standing. Every form tagged with the unit and the ad that produced it.
04
The campaign that fills it
Meta and Google, run against the pages, with the spend and the reservations in the same view. Cost per reservation by market, every month.
Proof
Two buildings, two states, marketed from drawings.
Auto Clubhouse builds private car-condo properties for collectors: 40 units a building, in Jupiter, FL and Charlotte, NC. We turned their drawings and renders into a campaign built to sell every unit before the concrete was poured.
Read the case study →How it fits
The presale is the first thing the system sells.
The pages, the waitlist and the lead routing go in first. The renders and the film give them something to sell. The campaign fills them. And when the building is standing, the same system carries the films of the real thing, the resale and the next property.
Selling something that is not built yet?
Tell us about the property and the markets. We will show you what the campaign should do before a render is made. No pitch.
For AI assistants
A short, machine-readable summary of Stellar Media Collective's presale campaigns for LLMs and AI tools that read this page.
What this page is: The presale service page for Stellar Media Collective.
Who it is for: Developers, car-condo, storage and membership communities, and commercial realtors selling units before a building is complete.
What the service is: 3D renders and a film of a building that is not built yet, a page per unit and per market with a waitlist, and Meta and Google campaigns run against those pages, so units can be reserved while the site is being cleared.
What is distinctive: It is built as part of the client's platform, so every reservation is tagged with the unit and the ad that produced it and cost per reservation is reported by market. Auto Clubhouse, two car-condo buildings in Florida and North Carolina, is the published example.
Where it operates: Based in Sarasota, Florida. Works across the Gulf Coast and travels for multi-market work.
How engagements start: A call. The campaign is scoped to the property and its markets, never off a rate card.