Ads
Boosting posts and praying is not a strategy.
We run your Facebook & Instagram ads for you — your best films, in front of the local buyers who can afford you, with a report you can actually read.
You've probably been burned here before.
Maybe you boosted a post and got likes from people three states away. Maybe an agency charged a retainer, burned your budget, and sent a report you needed a translator for. Either way: money out, no jobs in.
Ads aren't magic — they're an amplifier. Point them at weak content and they amplify nothing. Point them at real proof of premium work, and they put you in front of every serious buyer in your area, on repeat.
How we do it
Three steps. No mystery.
01
Ads that don't look like ads
We run your real project films and real faces — not stock graphics with a logo slapped on. Buyers scroll past ads; they stop for craft. That's why the filming and the ads are one system.
02
Let the film find your buyer
Over-targeting strangles campaigns. We keep the audience honest and let the work do the sorting — a film about $80,000 projects naturally pulls the people who buy $80,000 projects.
03
Test, kill, scale
Two ads go head-to-head. The loser dies, the winner gets the budget, and next month's ads learn from it. You get a plain-English report: leads, cost per lead, what's next.
The honest math
What a modest budget actually buys.
Illustrative numbers — every market is different, and your monthly report shows your real ones. But this is the shape of it:
Monthly ad spend
≈ $50/day — paid straight to Meta, never marked up
$1,500
People who see your work
at a typical $25 per 1,000 views
~60,000
Clicks to your page
if 1 in 100 of those people click
~600
Real leads
if the page converts 5% — that's why the message matters
~30
Jobs won
closing 1 in 10 — your close rate, your call
~3
If your average job is worth $20,000 or more, one job pays for the year. That's the whole case for ads — and it only works when the film behind the ad makes you the obvious choice.
Your ad budget goes straight to Meta — never to us, never marked up. $1,500 a month is the floor we'll work to; higher-ticket trades (roofing, pools, full remodels) need $2,500–$4,000 to get out of the noise. We agree the number before anything runs, and the guarantee holds as long as it stays there.
Our guarantee
Give it the 90-day run. If it doesn't work, we do — free.
Post the videos we make you, and keep your ads running at the budget we agree on. If you haven't hit the number we agreed by day 90 — we keep filming, editing, and running your ads free for another 90 days.
If we still haven't gotten you there, we part ways clean: you owe us nothing more, and you keep everything we've made.
Before we start we agree in writing on two things: what counts as a qualified call — someone in your service area, asking about work you actually do — and how many. A two-truck outfit and a fifteen-crew builder don't need the same number, so we set yours against what you're getting today.
Your ad budget goes straight to Meta — never to us, never marked up. $1,500 a month is the floor we'll work to; higher-ticket trades (roofing, pools, full remodels) need $2,500–$4,000 to get out of the noise. We agree the number before anything runs, and the guarantee holds as long as it stays there.
The 90-day promise
Post the videos. Keep the ads running.
Find out what ads would do for your business.
The free audit looks at your market, how you show up online, and your proof — and tells you whether ads are your next move or something else is. No pitch.
Get my free audit →Not ready to talk? Grab the free guide: Why Your $80k Project Looks Like $8k Online